Voice Search Increasing According to Google Voice Search has doubled over the last year. By 2020 half of all searches will come from voice according to ComScore, a leading media measurement and analytics company. Web user’s behaviour has changed significantly since the introduction of the smartphone. Mobile search now exceeds desktop search and is growing...
What are Micro-moments Google introduced the concept of micro-moments into digital marketing, it is based around how users interact with the internet at different times. A micro–moment has been described as a ‘spur of the moment’ opportunity when someone searches for something at the top of their mind using the device nearest to them. Customers...
Three Mobile Solutions. People in the UK now spend twice as long searching the internet using a mobile phone than with a computer. The whole search landscape is changing. Google’s Mobile First Index means that the mobile version of your website has become the default version that Google uses for ranking purposes. The increasing use...
What is the Physical Web? There are lots of things you can do with your mobile phone if you have the right app. You can interact with the real world. You can order goods and services; book tickets, order a taxi, pay for parking etc. The possibilities seem endless. The problem is you not only...
SEO, Artificial Intelligence and Voice Search It has never been more importsant to search engine optimise your website for Artificial Intelligence and Voice Search than now. Searches using mobile devices have now over taken searches on computers. The problem with using a mobile device to search is that typing on a small keyboard is not...